Last year was a phenomenal year for me having been encouraged to enter several awards. I had completely underestimated the power of them – winning as well as being shortlisted is an amazing experience.
Press coverage is a huge benefit, everyone loves a good news story but the networking and the opportunities that can bring is a massive bonus. You suddenly find yourself, either in the judging process or for the final, in a room full of some of the best businesses in your region and that can add so much weight to your business profile and gives you the opportunity to make new collaborations and new business happen.
From the moment you start an entry process, you start to examine your business: where you started, where you’re at now and where you’d like to be, and it really focuses the mind on your business direction and where you can make changes. It also makes you realise just how well you’re doing! Sometimes, as business owners, we can be really hard on ourselves and it’s good to take stock and be grateful but also congratulate ourselves a bit too. Taking time to celebrate milestones and hopefully an award win, gives us a real sense of personal achievement.
When I won the Innovation in Business award I was ecstatic! Walking up to the stage felt like being at the Oscars!
I’m really grateful for all the support I’ve had from the team at the Niche Business Awards and I can’t recommend strongly enough. Enter your business! You’ll be so happy you did!
Julie Colan, Director Secret Whisper